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The Rainmaker Podcast
Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.
That’s where the Rainmaker Podcast comes in.
'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.
These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.
We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.
Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.
Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?
Then join me each Wednesday for new episodes of the Rainmaker Podcast.
Let’s make it rain!
The Rainmaker Podcast
How to Navigate the Transition from Marketing Doer to Leader without the Drama with Paula French
How can you navigate the complex journey from being a marketing practitioner to a marketing leader? In this insightful episode, we explore this transformation with Paula French, an expert in the digital marketing world. Paula has been a steadfast member of the same marketing agency for nearly 14 years. So when it comes to agency life, she's truly seen it all and has advanced to every level there is.
Paula candidly shares her experiences, shedding light on the intricacies of managing client relationships during this transition to a marketing leader. We uncover the critical importance of maintaining proactive communication during internal shifts and the psychological elements involved in role transitions.
Join us for an engaging conversation with Paula French and gain invaluable insights into the journey of transforming from a marketing practitioner to a marketing leader.
Learn more about Paula:
Paula French has developed strategic digital marketing solutions for clients since 2009 when she joined Search Influence — then a 9-person team. Paula contributed to the company’s rapid growth by building and training effective account strategists. She has led strategy on digital marketing for the Center for Restorative Breast Surgery, Tulane University School of Professional Advancement, Audubon Nature Institute, and New Orleans Tourism.
Today, Paula plays digital marketing matchmaker by identifying the right marketing solutions to match business goals to help companies in almost any industry optimize their potential, with an emphasis in education, healthcare, and tourism. Paula speaks about digital marketing in her hometown of New Orleans, as well as on the road, including past panels at MozCon Local in Seattle, Pubcon Las Vegas, and Engage in Portland.
Paula's Links:
LinkedIn: https://www.linkedin.com/in/paula-keller-french/
Connect with Veronica on Instagram: https://www.instagram.com/vromney/
If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/
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