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The Rainmaker Podcast
Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.
That’s where the Rainmaker Podcast comes in.
'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.
These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.
We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.
Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.
Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?
Then join me each Wednesday for new episodes of the Rainmaker Podcast.
Let’s make it rain!
The Rainmaker Podcast
The Future of B2B Marketing with Alex Howe, Funnel's VP of Marketing
Have you ever wondered what drives the future of B2B marketing and the delicate dance between marketing and sales teams? Join us in this intriguing podcast episode as we introduce you to Alex Howe, the Vice President of Marketing at Funnel. In a dynamic conversation, we explore the evolving landscape of B2B marketing, the symbiotic relationship between marketing and sales, and the ever-alluring world of entrepreneurship.
Take a deep dive into Alex's remarkable journey, which includes a fascinating stint in the cannabis industry, where he co-founded a pioneering cannabis-infused wine company. Discover the pivotal role that marketing plays in shaping the customer's buying journey, and the profound impact of intentional branding and marketing strategies.
We engage in a thought-provoking discussion where we reflect on the most formidable challenge among marriage, parenthood, and entrepreneurship, leaving you with valuable insights and perspectives to ponder. Tune in to this enriching episode into the heart of marketing, entrepreneurship, and life's toughest choices.
Learn more about Alex:
Alex has spent his career building unique marketing, communications and go-to-market strategies for companies targeting specific, but diverse audiences, to fuel growth. After two decades of managing teams, deploying strategy and execution, launching and growing dozens of thriving companies, including his own, Alex know that ideas are a dime a dozen. The consistent keys to success are listening to your customers, long-term vision, execution, confidence to think outside the box, great people, curiosity, the ability to pivot to market realities and opportunities, and demonstration of strong judgment.
Alex's Links:
LinkedIn: https://www.linkedin.com/in/alexanderhowe1/
Connect with Veronica on Instagram: https://www.instagram.com/vromney/
Master your role, nurture your team, prioritize your well-being, and elevate your marketing leadership. Get your free Rainmaker's Roadmap today and start your new journey towards advancing your career as a leader! http://bit.ly/3DFY6xF
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