The Rainmaker Podcast

Getting Paid By Big Brands For Your Marketing Brain with Melanie Deziel

Veronica Romney Episode 63

Ready to supercharge your personal brand and command the paycheck you deserve? In today's episode, I'm thrilled to introduce you to Melanie Diesel, co-founder of Creator Kitchen and a marketing maestro. With a decade of industry mastery, Melanie guides us through the intricacies of personal branding and empowers marketing leaders to confidently assess their true value.

We dive deep into pivotal topics such as pitching with assurance, implementing strategic pricing, and mastering the art of the discovery call. Melanie generously unveils her personal framework, offering practical tips to conquer imposter syndrome and pose the right questions during a discovery call – crucial for securing that dream client.

If you're ready to unleash your worth and elevate your marketing prowess, this episode is a must-listen. Tune in for an enlightening conversation that will leave you motivated and equipped with tangible strategies to navigate the competitive industry.

Learn more about Melanie:

Melanie Deziel is passionate about helping individuals, teams, and organizations unlock their creative potential and organize their creative efforts. As a keynote speaker, author, and award-winning branded content creator, Melanie has spent her career developing the skills to think differently and discover new ways to engage audiences through content. She is the author of “The Content Fuel Framework: How to Generate Unlimited Story Ideas” and “Prove It: Exactly How Modern Marketers Earn Trust.”

In addition to giving keynotes, leading workshops, and coaching clients on organized creativity, Melanie is the co-founder of The Creator Kitchen mastermind for creatives.

Melanie is also the co-founder of two B2B marketplaces: The Convoy and GroupUps. Having been the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc's 35 US magazines, Melanie brings a wealth of knowledge and experience on how content can be used as a strategic tool, and how processes can help unlock its power.

Melanie's Links:

Twitter: @mdeziel

Instagram: Instagram.com/meldeziel

LinkedIn: linkedin.com/in/melaniedeziel

Website: melaniedeziel.com

Creator Kitchen Website: creatorkitchen.com 

The Content Fuel Framework: How to Generate Unlimited Story Ideas Book: Website

Prove It: Exactly How Modern Marketers Earn Trust Book: Website


Connect with Veronica on Instagram: https://www.instagram.com/vromney/

If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/

If you found value in today's episode, I would appreciate it if you could leave a rating and review.