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The Rainmaker Podcast
Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.
That’s where the Rainmaker Podcast comes in.
'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.
These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.
We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.
Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.
Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?
Then join me each Wednesday for new episodes of the Rainmaker Podcast.
Let’s make it rain!
The Rainmaker Podcast
Why “Give-a-Shit” Isn’t in the New Employee Handbook with Anne Marie Benard
“You can't teach give-a-shit.”
That quote sums up the conversation I had with seasoned marketing executive Anne Marie Benard.
Anne Marie shares her journey across industries. From Target and energy sponsorships to media, healthcare, and now higher education at the University of Utah.
But this isn’t just a résumé rundown, it’s an honest, insightful and often hilarious deep dive into how to make bold career moves, lead with EQ, and navigate professional pivots without losing your identity in the process.
Whether you're a rising professional trying to stand out in a crowded market or a seasoned leader in your own season of reinvention, Anne Marie brings equal parts strategy and soul.
About Anne:
Anne Marie Benard is an accomplished marketing and communications leader with a proven ability to build high-performing teams and drive significant results in large, complex organizations. Her career spans diverse sectors, including retail, energy, media, healthcare, and higher education, where she has consistently exceeded expectations in developing and implementing innovative marketing strategies.
Starting with a foundation in retail analytics and brand strategy at Target Corporation, Anne Marie has progressed to lead teams, manage multi-million-dollar budgets, and consistently achieve ambitious financial and campaign goals.
Her expertise in strategic planning, brand management, sponsorship negotiations, digital and traditional media, public relations, team building, and stakeholder management makes her a highly effective leader in dynamic, fast-paced environments.
Connect with Veronica:
Instagram: https://www.instagram.com/vromney/
LinkedIn: https://www.linkedin.com/in/vromney/
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