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The Rainmaker Podcast
Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task.
That’s where the Rainmaker Podcast comes in.
'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted conversations with trailblazers from every corner of the business world.
These aren’t just marketers from big brands with huge budgets. These are the Marketing Leaders who have transcended the norm, overcoming obstacles and achieving the extraordinary. And inside, they’re sharing the hard-earned victories and the lessons from their struggles, giving you an insider's perspective on what it truly takes to become a Rainmaker.
We expose the conversations usually brushed under the rug and unmask game-changing strategies that are rarely discussed, like handling burnout, justifying the need for support, articulating ROI, managing 'drive-by' crises, and more.
Here you’ll find your safe space, a place where the pressures of time take a backseat, allowing you to focus on your career growth and well-being. Our goal is to inspire, providing you with the insights and tools to master your role, nurture your team, prioritize your well-being, and evolve into a career-advancing Rainmaker. Because that’s where innovation truly comes alive – at the intersection of principles, good practice, and diverse perspectives.
Are you ready to elevate, step into your fullest potential, and embrace the journey to becoming a Rainmaker?
Then join me each Wednesday for new episodes of the Rainmaker Podcast.
Let’s make it rain!
The Rainmaker Podcast
Cultural Fluency and the Magic of In-Person Events with Aaliyah Taylor
What does it really mean to “get it right” when it comes to culture and brand experience?
This week, I’m joined by Aaliyah Taylor, a seasoned experiential marketer and Senior Community Events Manager at Adobe, for a bold conversation about authenticity, representation, and building unforgettable brand moments.
From running her own event space to curating massive, culture-forward activations at Adobe, Aaliyah shares how she navigates the tension between corporate expectations and cultural truth. We dive into what it takes to build intimacy at scale, how to measure emotion when spreadsheets fall short, and why brands can’t afford to play it safe anymore.
If you care about building brand experiences that are culturally tuned-in, emotionally resonant, and built on more than just metrics, this episode will change the way you approach your work.
About Aaliyah
I build culture, community, and clout — on purpose 🪐
I’m Aaliyah Taylor, a culture architect and experiential marketer with a thing for turning brand potential into real-world magic. I don’t do fluff. I create experiences that crack the cultural code—think viral moments, immersive IRL activations, and scroll-stopping visuals that don’t just trend... they linger.
Born in Baltimore. Built in Atlanta. Forever rooted in community and storytelling.
From creative strategy to cultural storytelling, I help brands become unforgettable, by being undeniably themselves.
Currently bringing the heat as Senior Community Events Manager at Adobe and hosting Dress Rehearsal, my audio newsletter that captures the soul, mess, and momentum of being a Black woman with range.
If you’re here to build something bold, soulful, and actually worth remembering — we should talk.
Connect with Aaliyah
LinkedIn: https://www.linkedin.com/in/hiaaliyahtaylor/
Connect with Veronica
Instagram: https://www.instagram.com/vromney/
LinkedIn: https://www.linkedin.com/in/vromney/
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